Meet the Smiles Behind Your Tiles
The Atlantic Tile Team
CEO & President
As a college student in Pennsylvania and after serving in the US Navy, Anthony began his flooring industry career as an independent floor covering contractor to pay for his education. He mastered all types of flooring, then focused on ceramic tile. With tile installation experience under his belt, he moved into ceramic tile sales and marketing; retail, wholesale and eventually nationwide at the manufacturing level. It was his European upbringing and fluency in the Italian language that was useful in an American industry heavily influenced by the tradition of Italian & European ceramic tile manufacturing & use. It was the international ceramic tile industry that brought Anthony to Florida from Pennsylvania in 1997. Anthony accepted an executive position with the Italian manufacturer Ricchetti, whose U.S. office was based in Melbourne. Anthony is a decades long member of the Ceramic Tile Distributors Association, a national organization of ceramic tile manufacturers, importers and distributors. He is a Certified Tile Consultant (CTC) by the Ceramic Tile Institute of America (CTIOA). The CTIOA honored him in 2009 by publishing his field report on Green Building and Ceramic Tile entitled, “Ceramic Tile; Missing In Action of the Green Building Front “. He is a Brevard County licensed Tile Installation Contractor. Anthony's role in Atlantic Tile focuses on his business acumen, technical expertise, sales & marketing skills and broad knowledge of and numerous contacts within the ceramic tile industry.
Prior to joining Atlantic Tile Distribution, Melissa owned and operated a full-service bookkeeping and accounting company that serviced multiple clients. She was Controller for a boutique holding, leasing and development company and Senior Accountant for a local developer. Melissa’s role in Atlantic Tile focuses on guiding financial decisions by establishing, monitoring, and enforcing policies and procedures. “I enjoy cooking, but I never follow a recipe. I like to take multiple recipes to create my own. I also enjoy exercise and eating healthy; both make me feel happier, healthier, and stronger.” · “When I am not busy working, I like to spend time with my family at the beach or floating in the pool !” Melissa earned her Bachelor of Science in Business Administration - Accounting Degree from Robert Morris College.
Aide to Accounting Director
Accounting Assistant – Support Accounting Directory with daily bank transactions, accounts payable and receivable tasks, month-end preparations, along with other administrative duties. Previously worked for both small and large accounting firms as a full charge bookkeeper. Completed monthly bank reconciliations, weekly and bi-weekly payroll reports and payroll tax payments as needed. Some hobbies and interests include crafting of various types; mostly as gifts. Also enjoy taking various group workout classes at the gym, completing jig saw puzzles, traveling to new and familiar places, and spending time with family and friends. Have a Bachelor of Art in Applied Psychology from Florida Institute of Technology with a concentration in Industrial and Organizational Psychology.
Showroom Sales & Customer Service
Having been a Showroom Customer Sales Rep, Dealer Sales Rep and Estimator, Joanie brings many years of experience in the tile industry to Atlantic Tile. She assists showroom customers with appropriate product selection, project design and quote preparation; in addition to maintaining order in the Atlantic Tile showroom. Joanie enjoys fishing; freshwater and saltwater; and hanging out with her family. Joanie is a CCTS (Certified Ceramic Tile Specialist); a national certification administered by the by the Ceramic Tile Distributors Association. Additionally, she is Schluter Certified in Shower Systems, Uncoupling Principles and Tile Edge Protection and Finishing Edges.
Currently serving the role of sales associate at Atlantic Tile. As a tile and flooring enthusiast with a passion for remodeling homes and businesses alike, I take great pride in matchmaking clients with the optimal product for their needs – however custom they may be. Previous roles as an apprentice tile setter put me on the ground floor, literally, learning each level of the process to appreciate the transformative properties of tile and stone. Further, as a golf caddie in years prior, I learned how business is done, and what decision makers do. After creating the illusion that I’m a scratch golfer and can offer tips and drills to better your game, I have slowly but surely gained the trust of some of the wisest and savvy businessmen in Florida. Listening to some of their conversations, I learned how to navigate tough objections, ask the right questions and secure lasting partnerships by developing strong relationships. Hobbies and Interests? Who doesn’t love golf, music, and beer? Combine all three and you’ve described the perfect day. Although simple, my expertise in all three allows for free flowing conversations and an ability to connect on a personal level with just about anybody. After receiving an associate degree at Cuyahoga College near Cleveland, OH., I soon learned actual education came by doing and seeing, not by sitting in a classroom. After years of experience with my nose to the grindstone, I’m ready to take the next step and make a career as your top salesman.